Team Brazil

Gilberto Scofield Jr. is a journalist and currently works as Business and Strategy Director at Agência Lupa, first Brazilian newswire agency specialized in fact-checking. He previously worked as Head of Communications and Marketing at Agência Nacional do Cinema (Brazilian Film Institute) and was director at PR group Maquina Cohn & Wolfe in Rio de Janeiro. He worked as communications consultant at the brazilian Presidency of the Republic’s Communications Department, in Brasilia, as well as a founding partner of the company Boutique Communications working with storytelling and digital communications strategies. He was editor at O Globo newspaper after spending five years as a foreign correspondent in Beijing, China, and two years as a foreign correspondent in Washington D.C., USA, returning to Brazil in 2010. He was a commentator at cable News TV Globonews and CBN radio. In 2006, published the book  “A Brazilian in China”. Throughout his career, he wrote for Jornal do Commercio, Exame magazine, Jornal do Brasil, O Estado de Sao Paulo, Epoca magazine and was, during 2000, Content Editor at iG Finance, a website focused on financial services and economic News. Author of the books “Pós verdade e fake news: reflexões sobre a Guerra de narrativas” and “Um brasileiro na China”. Scofield is graduated in Journalism, has an MBA in digital marketing from Fundação Getúlio Vargas (FGV) and is also currently pursuing a master’s degree in disinformation at the Federal University of Rio de Janeiro.



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